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Assisted Living Sacramento, California · 42 beds

Sunrise Gardens Assisted Living

How Sunrise Gardens Went from 2 Monthly Inquiries to 12

The Situation

Where they started

Sunrise Gardens had a basic Wix site built 6 years ago. Outdated photos, no mobile optimization, and the contact form was buried on page 3. They were losing families to a newer competitor across town that had a professional website. Occupancy had dropped to 76%.

01

Outdated website hadn't been updated in 4 years

02

Zero Google visibility — not in top 20 results for 'assisted living Sacramento'

03

Families reported the site looked 'sketchy' during tours

04

Paying $800 per move-in to A Place for Mom for most referrals

What We Built

The solution

We built a Professional-tier website with a photo gallery, detailed services breakdown, virtual tour embed, tour scheduling form on every page, and Google Business Profile optimization.

Mobile-first 7-page website with tour request form on every page

Professional photo gallery showcasing real rooms and common areas

Google Business Profile optimization and review strategy

Local SEO targeting 'assisted living Sacramento' and surrounding cities

Blog with 4 initial articles about choosing assisted living

The Results

The numbers speak for themselves

Monthly inquiries

2
12

90 days

Google ranking

Not in top 20
#3 for 'assisted living Sacramento'

6 months

Occupancy rate

76%
94%

8 months

APFM spend

$4,800/year
$0

After month 4

"We went from hoping the phone would ring to having to put families on a waitlist. The website paid for itself the first week a family found us on Google instead of through A Place for Mom."

Maria Gonzalez

Owner, Sunrise Gardens AL

Your Turn

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